{"id":476,"date":"2007-08-05T20:02:06","date_gmt":"2007-08-06T04:02:06","guid":{"rendered":"http:\/\/boulter.com\/blog\/2007\/08\/05\/a-yahoogoogle-competitive-product-matrix\/"},"modified":"2007-08-05T20:58:01","modified_gmt":"2007-08-06T04:58:01","slug":"a-yahoogoogle-competitive-product-matrix","status":"publish","type":"post","link":"http:\/\/boulter.com\/blog\/2007\/08\/05\/a-yahoogoogle-competitive-product-matrix\/","title":{"rendered":"A Yahoo\/Google Competitive Product Matrix"},"content":{"rendered":"<p>Yahoo&#8217;s been cranking out websites since 1995. Google showed up in 1998 and after the turn of the century started to build out a lot more products, some of them search-based, some of them not.<\/p>\n<p>This got me curious about where these companies are respectively. Google is clearly the Search king, but what about in other areas, particularly media sites. Do people use them? I did an inventory of all the significant Yahoo and Google sites, found some data on their performance relative to each other. The results were very surprising in some cases.<\/p>\n<p><a href=\"http:\/\/boulter.com\/yhoovgoog\/\">Here they are.<\/a><\/p>\n<p>My observations:<\/p>\n<ul>\n<li>Google is the search leader. They are the #1 web search engine and have a lot more search verticals (Books, Patents, etc.) than Yahoo. Surprisingly, Google does not have an audio search.<\/li>\n<li>In every Media product except Video (YouTube), Google is a no-show. Yahoo dominates. Google News is #5, Google Finance is #40. They have very little in Movies and no TV or Sports content &#8211; at least as of today.<\/li>\n<li>Gmail (#3) and Google Maps (#3) have more mind share than users. People have told me they think they are market leaders.<\/li>\n<li>Google has some really weird products that don&#8217;t really fit anywhere like Earth and Web Accelerator. On the other hand, Yahoo Broadway and Pets are way out there too.<\/li>\n<li>Many of Google&#8217;s products are not monetized in any way.<\/li>\n<li>Google Base provides some offering in a bunch of areas, but it&#8217;s listings only. Yahoo generally has content and some kind of application around the product (like Trip itinerary sharing) that makes it a much stronger offering.<\/li>\n<li>Many of Google&#8217;s products are customized searches. They&#8217;re bare-bones and fast, but do users want more?<\/li>\n<\/ul>\n<p>Tracking down publicly available metrics was hard. Except for Web Search, Neilsen\/Comscore\/Compete\/HitWise don&#8217;t give out this data without some money exchanging hands. If you know of any, especially for the highlighted services, let me know. <\/p>\n<p>More data I hope to add: date of each site&#8217;s launch; Microsoft Sites.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yahoo&#8217;s been cranking out websites since 1995. Google showed up in 1998 and after the turn of the century started to build out a lot more products, some of them search-based, some of them not. This got me curious about where these companies are respectively. Google is clearly the Search king, but what about in &#8230;<\/p>\n<p><a href=\"http:\/\/boulter.com\/blog\/2007\/08\/05\/a-yahoogoogle-competitive-product-matrix\/\" class=\"more-link\">Continue reading &lsquo;A Yahoo\/Google Competitive Product Matrix&rsquo; &raquo;<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-476","post","type-post","status-publish","format-standard","hentry","category-general"],"_links":{"self":[{"href":"http:\/\/boulter.com\/blog\/wp-json\/wp\/v2\/posts\/476","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/boulter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/boulter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/boulter.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/boulter.com\/blog\/wp-json\/wp\/v2\/comments?post=476"}],"version-history":[{"count":0,"href":"http:\/\/boulter.com\/blog\/wp-json\/wp\/v2\/posts\/476\/revisions"}],"wp:attachment":[{"href":"http:\/\/boulter.com\/blog\/wp-json\/wp\/v2\/media?parent=476"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/boulter.com\/blog\/wp-json\/wp\/v2\/categories?post=476"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/boulter.com\/blog\/wp-json\/wp\/v2\/tags?post=476"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}