{"id":404,"date":"2006-10-23T20:02:45","date_gmt":"2006-10-24T04:02:45","guid":{"rendered":"http:\/\/boulter.com\/blog\/2006\/10\/23\/why-everyone-loves-google\/"},"modified":"2006-10-24T12:25:49","modified_gmt":"2006-10-24T20:25:49","slug":"why-everyone-loves-google","status":"publish","type":"post","link":"http:\/\/boulter.com\/blog\/2006\/10\/23\/why-everyone-loves-google\/","title":{"rendered":"Why Everyone Loves Google"},"content":{"rendered":"

Quite simply – everyone is paid<\/strong> to love Google. <\/p>\n

Bloggers love Google because it pays their bills. AdSense<\/a> makes it easy for anyone to set up a blog and make money.<\/p>\n

Corporate websites love Google for the same reason. AdSense is a huge business<\/a>.<\/p>\n

Know-it-alls love Google because they get paid for surfing the web<\/a>.<\/p>\n

Shopping Sites love Google because they’re subsidizing purchases<\/a>.<\/p>\n

Investors love Google because their stock is up 560% in 2 years<\/a>. <\/p>\n

Employees love Google because they get free lunch<\/a>.<\/p>\n

Mountain View and San Francisco residents love Google because their internet access is now free<\/a>.<\/p>\n

Everyone else one loves Google because all their products are free. Why should I buy a copy of Outlook<\/a>, Word or Excel<\/a>? I get comparable functionality on Google for free. That saves me a lot of money, especially if I used to pay for these software or services before.<\/p>\n

Even if all of your products except one has failed to gain significant marketshare<\/a>, it only matters that you have one mega cash cow to fund it all. For Microsoft, this is Windows and Office, but even they don’t run the rest of their businesses without a model that makes money<\/a>.<\/p>\n

So the question is: when competition heats up<\/a> and you’re expected to keep growing at 80% a year, how long can you afford to pay everyone to like you?<\/p>\n

Update: The Google Myth Pops<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Quite simply – everyone is paid to love Google. Bloggers love Google because it pays their bills. AdSense makes it easy for anyone to set up a blog and make money. Corporate websites love Google for the same reason. AdSense is a huge business. Know-it-alls love Google because they get paid for surfing the web. …<\/p>\n

Continue reading ‘Why Everyone Loves Google’ »<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-404","post","type-post","status-publish","format-standard","hentry","category-general"],"_links":{"self":[{"href":"http:\/\/boulter.com\/blog\/wp-json\/wp\/v2\/posts\/404","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/boulter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/boulter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/boulter.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/boulter.com\/blog\/wp-json\/wp\/v2\/comments?post=404"}],"version-history":[{"count":0,"href":"http:\/\/boulter.com\/blog\/wp-json\/wp\/v2\/posts\/404\/revisions"}],"wp:attachment":[{"href":"http:\/\/boulter.com\/blog\/wp-json\/wp\/v2\/media?parent=404"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/boulter.com\/blog\/wp-json\/wp\/v2\/categories?post=404"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/boulter.com\/blog\/wp-json\/wp\/v2\/tags?post=404"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}