On October 17, Yahoo! announced that its long-awaited new ad system, “Panama” was live. I’m not sure if this meant it was live for everything, but starting that day, the revenue from my Yahoo Publisher Network ads went up significantly.

Comparing the 17 days before and after the Panama upgrade, my revenue went up 114%! That’s more than double what I was making before. I run some Google Ads too just to make sure I’m not missing out on anything and they don’t get close to that kind of return.

Now, this is not the kind of amounts of money I’ll be retiring on or anything, but it’s a nice little check to get every month. Go Panama!