Last weekend at the Mountain View Art and Wine festival, they had something I’ve never seen before – sponsored restrooms. The Charmin “Ultra Potty Palooza” was there, which is a 18-wheeler sized trailer with about 20 individual restrooms in it. There were big plasma screens showing Charmin commercials and playing the Charmin ‘theme song’. Apparently they’ve ditched the baby for this cartoon bear now. Funny, I thought bears didn’t need restrooms.
It kind of looked like one of those haunted house rides you see at fairs, except the ride was inside you.
This was so weird that I had to try it. I had to wait in line for a while to get in. A bunch of young Charmin representatives escorted you to the nearest available restroom. It was about the size of a airplane bathroom inside, but with a higher ceiling. Near the ceiling was another monitor playing commercials. You had your choice of Charmin Ultra or Charmin Ultra Plus with Aloe and to dry your hands from the small sink was a big ol’ roll of Bounty. I don’t normally think of toilet paper as the kind of product that you can ‘sample’, but the Charmin folks found a way to do it. I’ll admit, it was better than your typical port-o-potty.
I thought you would enjoy reading this article. It has nothing to do with toilets,
http://www.miami.com/mld/miamiherald/living/columnists/dave_barry/6649728.htm
About 4-5 years ago, my wife did the logo etc. for the MV A&W festival. Almost every year we’d get down there to check it (and the new logos!) out, although we have moved to Burlingame the following year. I noticed the MV festival, perhaps more than any of the other peninsula ones, was getting kinda shlocky. Perhaps it just needs to be judged, or ??, but it was a little depressing. It goes with the territory, though (and I don’t mean to imply the B’game one was any better, it wasn’t–just much smaller is scope.)
I really feel sorry for the Charmin reps. Joy. Hope it wasn’t hot, at least.
And if it’s a while before you discuss your asswiping experiences here, I won’t complain 😛
hey i would like to learn the theme song to the commercial and i was looking for like ever for it and i cant find it beacuse meand my byfriend have a bet on something for it sooo can you PLEASE put it on your web site or send it to mee but if you send it to me send it to [email protected] thank you and hope too see something about this soon
katie
ps by the way im 14 years old and i live in streetsboro ohio and i would also just like to say i like your commercial the most i make everyone shut up when it comes on beacuse i liek the bears and i like the song well thank you